اختراع قرن الکترونیک: داستان حماسی از لوازم الکترونیکی مصرفی و صنایع کامپیوتر، با مقدمه جدید (مطالعات دانشگاه هاروارد در تاریخ کسب و کار) Inventing the Electronic Century: The Epic Story of the Consumer Electronics and Computer Industries, with a new preface (Harvard Studies in Business History)
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Alfred D. Chandler Jr.
- چاپ و سال / کشور: 2005
- شابک / ISBN : 0674018052, 9780674018051
Description
Consumer electronics and computers redefined life and work in the twentieth century. In Inventing the Electronic Century, Pulitzer Prize-winning business historian Alfred D. Chandler, Jr. traces their origins and worldwide development. From electronics prime mover RCA in the 1920s to Sony and Matsushita's dramatic rise in the 1970s; from IBM's dominance in computer technology in the 1950s to Microsoft's stunning example of the creation of competitive advantage, this masterful analysis is essential reading for every manager and student of technology.
