روانشناسی ارتباطات طرفدار محیط زیست : استراتژی اطلاعات استاندارد فراتر The Psychology of Pro-Environmental Communication: Beyond Standard Information Strategies
- نوع فایل : کتاب
- زبان : انگلیسی
- نویسنده : Christian A. Klöckner (auth.)
- چاپ و سال / کشور: 2015
- شابک / ISBN : 978-1-137-34819-7, 978-1-137-34832-6
Description
The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis of the issues involved in encouraging pro-environmental behaviour.
